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Every institution has a competitive position…what’s yours?

Colleges and universities are engaged in unprecedented competition. Without a doubt, much of the pressure to succeed is placed on enrollment management teams. You and your staff are charged with creating and sustaining a competitive advantage for your institution. It's a challenge…but it's also an extraordinary opportunity.

At SEM Works, our passion is our expertise: developing strategic, actionable solutions tailored to your specific goals. There’s power in a strategy that you can execute successfully. It creates confidence, and it transforms challenges into opportunities. Together, we'll reinvent your institution and position it for success… for tomorrow and toward a sustainable future.

A scientific approach.

pict here At SEM Works, we have a competitive position of our own. We bring a science to the art of enrollment management because we know, firsthand, it has become a complex enterprise. Marketing, recruitment, retention and student service strategies are critical, but they are simply not enough.

We dig deeper. Much deeper. You'll benefit from an insightful understanding of internal and external factors, data analysis, expertise in institutional culture, and a keen perspective on issues like capacity and leadership support. We arm you with much more than enrollment solutions; you'll have access to actionable assessments, thoughtful brand management, and the industry's best training.

A powerful combination.

pict here When SEM Works founder Dr. Jim Black began the full-service consulting firm in 1994, he brought together the greatest advantages of both small and large firms alike. Institutions choose our team because they are confident in our proven track record as practitioners. They remain our loyal clients because SEM Works’ dedicated partnership is unparalleled in the industry. Dr. Black and his team built SEM Works with institutions like yours in mind, offering you a powerful combination:


An opportunity to break through.

pict here Build on your strengths. Harness the power of technology. Expose your staff to the industry's best customized training. And communicate directly to students like never before. The SEM Works team will work as an extension of your own team, lending the expertise that has helped transform enrollment outcomes for more than 300 clients across North America and beyond.

Success Story

ASU Logo

Recognition: ASU's "Powering Minds" branding campaign won the first place Gold Level Grand Award in the category "Institutional Identity Programs" at the District IV CASE conference in Dallas.

Enrollment Results: Fall 2007 unduplicated headcount is the highest recorded enrollment since 1992.

Read More about this and other success stories...

PDF Download each service brochure to learn how SEM Works can help your institution.
Market Research
Market Research
Brand Management
Brand Management

SEM WORKS receives 2013 North Carolina Excellence Award

SEM WORKS has been selected for the 2013 North Carolina Excellence Award amongst all its peers and competitors by the Small Business Institute for Excellence in Commerce (SBIEC). View Press Release »

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